THE STORY BEHIND THE BRUSH STROKE
Chop and Chill presented us with their cool hip logo. It was missing one thing – color! We took their logo and just added an artistic touch – their signature brush stroke!
The style and color reflect a ’BURSTING’ emotion…thereby conveying their store promise – every cup bursting with flavor, EVERYDAY!
The stroke was also created signature style to promote their signature promise.
Interior and Exterior Signage